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	<title>Reputation Garage &#187; Videos/Podcasts</title>
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	<description>Helping Organizations Build Trust and Avoid Crisis Through Reputation Management</description>
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		<title>The Awesome Power of True Intentions</title>
		<link>http://www.reputationgarage.com/other-posts/the-awesome-power-of-true-intentions/</link>
		<comments>http://www.reputationgarage.com/other-posts/the-awesome-power-of-true-intentions/#comments</comments>
		<pubDate>Mon, 10 May 2010 17:50:01 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Customer Advocacy]]></category>
		<category><![CDATA[Jarvis Cromwell]]></category>
		<category><![CDATA[Other Posts]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Videos/Podcasts]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.reputationgarage.com/?p=1159</guid>
		<description><![CDATA[by Jarvis Cromwell Marketers have been handed their biggest opportunity in years. With public distrust &#8211; and in some cases disgust &#8211; in big brands and companies, the perception that customers, employees, regulators and others have right now is this: &#8220;Big companies are not in it for me.&#8221; So what happens when you show customers [...]]]></description>
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		<title>Join Our April 22 Webinar</title>
		<link>http://www.reputationgarage.com/posts-by-author/jarvis-cromwell/join-our-april-22-webinar/</link>
		<comments>http://www.reputationgarage.com/posts-by-author/jarvis-cromwell/join-our-april-22-webinar/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 15:44:13 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[Jarvis Cromwell]]></category>
		<category><![CDATA[News & Events]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Trust Issues]]></category>
		<category><![CDATA[Videos/Podcasts]]></category>
		<category><![CDATA[reputational risk]]></category>

		<guid isPermaLink="false">http://www.reputationgarage.com/?p=1056</guid>
		<description><![CDATA[For the first time in quite a while, the Marketing Executives Networking Group (MENG) is opening up one of their exclusive webinars to non-members. We&#8217;ll be the presenters and our readers are free to join. See Below. If your management hasn&#8217;t asked you what steps the company is taking to improve its ability to manage [...]]]></description>
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		<title>Inspiration is all around.  Just Look.</title>
		<link>http://www.reputationgarage.com/posts-by-author/jarvis-cromwell/inspiration-is-all-around-just-look/</link>
		<comments>http://www.reputationgarage.com/posts-by-author/jarvis-cromwell/inspiration-is-all-around-just-look/#comments</comments>
		<pubDate>Sun, 03 Jan 2010 14:30:48 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Jarvis Cromwell]]></category>
		<category><![CDATA[Leaders]]></category>
		<category><![CDATA[Videos/Podcasts]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[No Excuses]]></category>

		<guid isPermaLink="false">http://www.reputationgarage.com/?p=952</guid>
		<description><![CDATA[by JARVIS CROMWELL Tomorrow the world heads back to work. Armed with your 2010 New Year’s resolutions, what are your sources of inspiration as you set out to face what remains a challenging environment on so many fronts? Here’s a suggestion. Even if you’ve seen this iconic video of basketball player Matt Scott, which was [...]]]></description>
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		<title>A Garage &#8220;Classic&#8221; on Customer Engagement</title>
		<link>http://www.reputationgarage.com/classics/a-garage-classic-on-customer-engagement/</link>
		<comments>http://www.reputationgarage.com/classics/a-garage-classic-on-customer-engagement/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 12:23:20 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[Classics]]></category>
		<category><![CDATA[Jarvis Cromwell]]></category>
		<category><![CDATA[Videos/Podcasts]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://www.testingdomain.co.uk/reputationgarage/?p=327</guid>
		<description><![CDATA[From time-to-time we re-post some of our thinking over the years.  This one's fun -- and instructive for marketers looking to understand the world they find themselves in today.  We wrote it back in 2007 and it's ever-truer today.

The funny, short video below says a lot about the state of relations today between marketers and customers. It’s a break-up scene. Ms. Consumer wants a divorce from Mr. Advertiser. And just like the dissolution of many relationships, trust has broken down.

Some of “Ms. Consumer’s” grievances:

“You’re saying you love me, but you’re not behaving like you love me. You’re not genuine.”

“You do all the talking…. It’s not exactly a dialogue.”

The video exposes a fundamental issue for companies looking to build trusted customer relationships: We now live in a “show me” marketplace where our words are increasingly disbelieved.]]></description>
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		<title>Recession Landmines Do Not Discriminate: Caution</title>
		<link>http://www.reputationgarage.com/posts-by-author/stephanie-fierman/recession-landmines-do-not-discriminate-proceed-with-extreme-caution/</link>
		<comments>http://www.reputationgarage.com/posts-by-author/stephanie-fierman/recession-landmines-do-not-discriminate-proceed-with-extreme-caution/#comments</comments>
		<pubDate>Sat, 28 Mar 2009 03:33:00 +0000</pubDate>
		<dc:creator>stephaniefierman</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Stephanie Fierman]]></category>
		<category><![CDATA[Trust Issues]]></category>
		<category><![CDATA[Videos/Podcasts]]></category>

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		<description><![CDATA[STEPHANIE FIERMAN A recession landmine is like a real landmine. It’s going to kill or maim whomever steps on it. The guilty, the innocent… it doesn’t matter. A landmine does not discriminate. You just explode. And so it was with a recent Pepsi ad for G2 (low-calorie Gatorade). When you watch the ad, you can [...]]]></description>
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