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	<title>Reputation Garage &#187; PR</title>
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	<link>http://www.reputationgarage.com</link>
	<description>Helping Organizations Build Trust and Avoid Crisis Through Reputation Management</description>
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		<title>LVMH v. Google: Purses and Profits on the Web</title>
		<link>http://www.reputationgarage.com/other-posts/lvmh-v-google-purses-and-profits-on-the-web/</link>
		<comments>http://www.reputationgarage.com/other-posts/lvmh-v-google-purses-and-profits-on-the-web/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 20:36:36 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[Other Posts]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Stephanie Fierman]]></category>
		<category><![CDATA[online reputation]]></category>

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		<description><![CDATA[by STEPHANIE FIERMAN There&#8217;s a real reputation-meets-commerce battle happening online. Today, any advertiser with a Google AdWords account can buy virtually any keyword to advertise its own goods, regardless of whether the advertiser in question has the rights to use the word. This is particularly troublesome to companies that have spent decades burnishing brand franchises [...]]]></description>
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		<title>Speaking at Online Social Reputation Conference</title>
		<link>http://www.reputationgarage.com/other-posts/speaking-at-online-social-reputation-conference/</link>
		<comments>http://www.reputationgarage.com/other-posts/speaking-at-online-social-reputation-conference/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 00:15:15 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[Jarvis Cromwell]]></category>
		<category><![CDATA[News & Events]]></category>
		<category><![CDATA[Other Posts]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[corporate reputation]]></category>
		<category><![CDATA[digital reputation]]></category>
		<category><![CDATA[online reputation]]></category>

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		<description><![CDATA[By JARVIS CROMWELL I’ll be leading a roundtable at BDI’s upcoming Social Reputation Management Conference in NYC on March 24. My topic will be “Quality Assurance for Reputation” Clients, readers and friends of the Reputation Garage can receive a discount and attend for only $155. You can find more info and register HERE. Use the [...]]]></description>
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		<title>Reputation Management for New Media Survey &#8211; How ready are you? (Paul Dunay)</title>
		<link>http://www.reputationgarage.com/trust-reputation/reputation-management/reputation-management-for-new-media-survey-how-ready-are-you-paul-dunay/</link>
		<comments>http://www.reputationgarage.com/trust-reputation/reputation-management/reputation-management-for-new-media-survey-how-ready-are-you-paul-dunay/#comments</comments>
		<pubDate>Tue, 01 Jul 2008 16:35:00 +0000</pubDate>
		<dc:creator>pauldunay</dc:creator>
				<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[online reputation]]></category>

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		<description><![CDATA[One of my goals this year was to do a study on reputation management. As we all factor in the effects of new media on our brands, I felt this was a topic with long-lasting appeal to every marketer. My hypothesis going into the creation of these questions was that B2B marketers (including yours truly) [...]]]></description>
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		<title>Trustmeister to PRSA: Become Ambassadors of Trust (Jarvis Cromwell)</title>
		<link>http://www.reputationgarage.com/trust-reputation/brand-strategy/trustmeister-to-prsa-become-ambassadors-of-trust-jarvis-cromwell/</link>
		<comments>http://www.reputationgarage.com/trust-reputation/brand-strategy/trustmeister-to-prsa-become-ambassadors-of-trust-jarvis-cromwell/#comments</comments>
		<pubDate>Mon, 12 Nov 2007 01:50:00 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[Brand Strategy]]></category>
		<category><![CDATA[C-level]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[PRSA]]></category>
		<category><![CDATA[Reputation]]></category>
		<category><![CDATA[corporate communications]]></category>

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		<description><![CDATA[I was in Maryland last week speaking at the 30th Annual PRSA Chesapeake Conference. I had been asked to speak on the topic of how communicators can gain more influence at the c-level executive table. This is not a question that lends itself to the typical conference diet of case studies or top ten lists. [...]]]></description>
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		<title>On Stephanie Fierman, Google and your Online Reputation (Jarvis Cromwell)</title>
		<link>http://www.reputationgarage.com/posts-by-author/stephanie-fierman/on-stephanie-fierman-google-and-your-online-reputation-jarvis-cromwell/</link>
		<comments>http://www.reputationgarage.com/posts-by-author/stephanie-fierman/on-stephanie-fierman-google-and-your-online-reputation-jarvis-cromwell/#comments</comments>
		<pubDate>Wed, 17 Oct 2007 02:29:00 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[CMO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Stephanie Fierman]]></category>
		<category><![CDATA[Trust Issues]]></category>
		<category><![CDATA[digital reputation]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online reputation]]></category>

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		<description><![CDATA[Listen up, because this is important to your professional reputation and career. Readers know I blog about the impacts of low trust on all kinds of human exchange and enterprise. Do you trust me as a credible expert? If you&#8217;re not so sure, what action would you take? Did I hear the word &#8220;Google&#8221;? Well, [...]]]></description>
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		<title>You say you love me, but&#8230; (By Jarvis)</title>
		<link>http://www.reputationgarage.com/trust-reputation/trust/you-say-you-love-me-but-by-jarvis/</link>
		<comments>http://www.reputationgarage.com/trust-reputation/trust/you-say-you-love-me-but-by-jarvis/#comments</comments>
		<pubDate>Tue, 22 May 2007 15:15:00 +0000</pubDate>
		<dc:creator>jarviscromwell</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Piper Jaffey]]></category>
		<category><![CDATA[Trust Issues]]></category>
		<category><![CDATA[business-to-business]]></category>
		<category><![CDATA[conversational marketing]]></category>
		<category><![CDATA[dialogue]]></category>
		<category><![CDATA[marketing]]></category>

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		<description><![CDATA[The funny, short video below says a lot about the state of relations today between marketers and customers. It’s a break-up scene. Ms. Consumer wants a divorce from Mr. Advertiser. And just like the dissolution of many relationships, trust has broken down. Some of “Ms. Consumer’s” grievances: “You’re saying you love me, but you’re not [...]]]></description>
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